Diamonds are the Earth's hardest natural substance, crafted from a single element—carbon, hold secrets from over a billion years within the Earth's mantle.

The Four C’s

To understand the terminology used by retailers when referring to diamonds, here is a little bit about the grading system developed by the GIA (Gemological Institute of America) in the 1950's. It established the use of four important factors to describe and classify diamonds:

Clarity, Colour, Cut, and Carat Weight.

Clarity

Clarity refers to the inclusions and blemishes (or absence of) within a diamond; imperfections that are present, that may or may not be visible to the naked eye. How this is measured can be seen on the images below. Whilst a Flawless (IF) diamond is as rare as hens teeth, this is where the scale starts, moving all the way down to Included (I).

FL - Completely Flawless.

IF (Internally Flawless) - The external flaws can be removed by further polishing.

VVS1 - VVS2 (Very Very Slightly Included) - Only an expert can detect flaws with a 10X microscope. By definition, if an expert can see a flaw from the top of the diamond, it is a VVS2. If the expert can only detect flaws while viewing the bottom of the stone, then it is a VVS1.

VVS1 clarity diamonds do not have any internal black marks. Then they also fall in the "No Dosham" or "No Black" category.

VS1 - VS2 (Very Slightly Included) - Flaws are visible with a 10X microscope, but it is not obvious (takes more than 10 seconds to identify the flaws).

SI1 - SI2 (Slightly Included) - Flaws are readily visible with a 10X microscope.

I1 - I3 (Included) - Flaws are eminently visible and can be found with the naked eye.

Colour

​A diamonds colour is graded from D (colourless - the most valuable) to Z (heavily tinted). I use diamonds of a G colour.

Cut

The cut refers to the proportions, finish, symmetry and polish of the diamonds. An expertly cut diamond will dazzle like nothing else. The term "cut" can also refer to the style of the diamond cut, for instance, certain diamond types are known as "princess cut diamonds," "round cut diamonds," or "heart cut diamonds

Carat

A diamond's weight is measured in carats (ct), which is divided into 100 points. For example, a diamond weighing 50 points (expressed as 0.50 pts) would more likely be referred to as 1/2 a carat.

Our Ethical Promise:

Rest assured, our diamonds are ethically sourced, in accordance with United Nations resolutions, ensuring they do not fund conflicts. We pride ourselves on providing you with extraordinary diamonds, both ethically and aesthetically. Embrace the brilliance of diamonds, a testament to nature's wonder, curated to shine for generations.